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Mailchimp
Email marketing and automation for growing teams
Reviewed 11 Aug 2026Source
AI-assisted email marketing with audience segmentation and automated drip campaigns — backed by a generous free tier.
Pros
- ✓Generous free tier up to 500 contacts
- ✓AI subject-line and send-time optimisation
- ✓Deep audience segmentation tools
Cons
- ✗Pricing jumps sharply as list size grows
- ✗Template editor lags behind competitors
Best for
Agencies managing client newslettersSmall e-commerce teams